Posted in life, Thoughts, Trying to build a business, Uncategorized

Beware of Emotionally Counting Your Chickens Before They Hatch When it Comes to Your Etsy Shop

At this moment I am not sure if I consider the old adage of never count your chickens before they hatch to be wiser than I thought or more frustrating than I can ever imagine. Because since I started my journey on KDP and Etsy, I have found it to be both. On the one hand it has repeatedly proven itself to be true, which has become a source of intense frustration.

Month after month it has felt like there is some unseen rule that stated that with only a couple of exceptions, my shop could only get 1 sale a month. For my first year, except for 1 month where I got no sales, 1 month where I got 3, and another where I got 6 the rule did not deviate. So far for my second year that number has been bumped up to a mind boggling 3 sales.

And like last year, there was a thrilling month where the numbers suddenly spiked and I got 8 budget saving sales. I remember how excited I was that month as for a short time I got a sale every 3 1/2 days. For a few weeks I was able to open my laptop with a sense of eager expectation. Every time I got a sale I would pull out my calculator and crunched the numbers to determine how many visits I would need before I would get a sale with that new conversion rate and how much I might earn after Etsy fees if I got x amount of visitors a month divided by the number of visits needed to translate into a sale with my current conversion rate.

Yes, it was a bad thing to do, it went against every rule I had set for myself. But after the first 3 or 4 sales, I began to dream what I would do with so many sales. I let myself imagine how this sudden boost in sales would slowly but steadily snowball from making enough sales to cover Etsy listing fees, then adds, then an etsy Seo aid like Everbee and Erank, to a program that let me sell custom products like Hello Custom, then the paid version of Canva, etc until I not only could pay for my business expenses, but all my other expenses and a few wants as well.

Oh how hard it was when the next month came and I got more views than I had ever gotten, yet my sales plummeted back to the seemingly newly set in stone 3 sales a month. What a bitter pill it was to realize, that even though I had told myself that I would never allow myself to do so, I had counted my eggs before they hatched, and as usual, it was a big fat zero.

That month I promised myself I would not let it happen again. But then came all the videos talking about Q4 and all the holiday sales that come with it. Last year, had not been very amazing. I only had a handful of digital download puzzles. I think that at the peak of Q4 or quarter 4 I had a total of 40 or 50 listings so it was not a big surprise that q4 went by with only a small bump of 2 extra sales.

But after watching all those videos, and realizing that this year I had added a variety of POD items such as puzzles, t-shirts, and mugs, I began to feel very excited. While my digital download puzzles and coloring pages had appealed to those who were traveling or looking for some project to keep their young holiday guest busy, there had been nothing that would appeal to someone looking for the perfect gift to give a loved one or a friend.

But this year was different. Thanks to the addition of POD items like puzzles and mugs, I now had a growing collection of gift-able items. And after watching hours of videos of people talking about how they would make more in Q4 than any other time of the year, sometimes making in those 3 months as much as they had made all year long, I was overflowing with excitement. Because I had worked slowly and steadily throughout the year, my collection of 40 or 50 items had more than doubled.

Continue reading “Beware of Emotionally Counting Your Chickens Before They Hatch When it Comes to Your Etsy Shop”
Posted in life, Thoughts, Trying to build a business

Quarter 4 is Here: What Will it Bring

It is officially the beginning of quarter 4. It would be great if that meant that an instant switch would flip and sales would dramatically improve. Unfortunately that is not the case. If there will be a real pick up, it probably will not happen for a few more weeks. Hopefully, even though the sales are not to expect to reach full swing until November, this month will prove to be better than last months single sale.

Thankfully today I did make a sale, but it was only for $3. So only getting 1 sale would be a real kick in the budget under normal circumstances. But since this is my first real shot at making some meaningful q4 or quarter 4 sales, I have been putting every ounce of spare energy that I have into stream lining production so I can make and list as many items as possible. I figured if I could just cut down the time to create the listing pictures by 1/3, that would at least mean an extra 1-2 products a week, and on a really good week an extra 3-4.

If I can get an extra 5-10 sales over this time last year, the effort would stand a chance of paying for itself and maybe a few other items. But with each listing costing $0.20 each, I really need those extra sales to cover the cost. Twenty cents might not be much to some, but twenty cents here and another there can quickly add up to a couple of extra bucks. And when you have almost nothing, it does not take long to become a really big deal.

Besides worry about not being able to make enough sales to at least break even and maybe purchase a couple of small items to improve my shop for next year, I would also feel really discourages as I have put a whole lot of energy into this project. And I have been working extra hard to get as much done as I can before my health crashes. Even now the muscles of my head are getting so tight that I cannot relax them. I would love to be in bed, but my the extra work has brought back my queasy stomach so it is harder to get a good night sleep.

But all of it would be worth it if my shop would start to make that turn towards profitability. It does not have to make a big bump, even though I would love it if it did, but at least if it could make a big enough turn that where there was zero sales I made 3-4, where I made 1 I now got 4-6, and instead of 8 being my best month it was now 16-20 that would be some type of measurable improvement. One that would at least allow me to cover all my etsy fees including ads, and probably even 1 or 2 other expenses.

Yes I would like more, but even that small boost in sales would give some meaning to what I was doing, and some hope that after a much needed break, my next effort will take me closer to my first major goal of earning enough to cover all of my business expenses. And give me some hope that some day soon I might actually be able to earn enough to pay my bills and some occasional wants. And at least be able to hold up my head knowing that after years of struggling, I had finally reaped the reward of some time of measurable success.

If you are thinking about starting your own Etsy journey, click this link to get 40 free etsy listings. https://etsy.me/3MhfyfA

Click here, if you would like to check out my Etsy shop. Where you will find a variety of fun items such as this fall inspired puzzle of Turkey’s demanding Thanksgiving be switched to Happy Sudoku day.

Posted in Faith, life, Thoughts, Uncategorized

An Unfulfilled Dream

It was so exciting, our dream of moving to the country seemed like it was going to come true. My parents had brought three beautiful acres in the country, and it would not be long before we left the city life for the peace and quiet of the country. My father was so excited that he every time we visited the he would pull down a few of the thin trees that would easily give way.

He even went to the store and purchased a chain saw so he could cut down and clear the land.

Continue reading “An Unfulfilled Dream”
Posted in Articles about Writing, life, Poetry, Thoughts, Uncategorized

Maze Craze: A Very Fun Idea

Disclaimer: This article contains an affiliate link  to Maze Crazy.  If you should choose to purchase it, I would earn a small commission at no additional cost to you. I have used this product for nearly a year before deciding that I liked this program, and becoming an affiliate.

About a year ago I learned about a program called Maze Craze. Maze Craze is a program that allows you to create square mazes and with or without a solution, that are simple enough for a very small child, to the extremely difficult.

Maze Crazy allows you to make very simple mazes that are perfect for very young children, to extremely difficult mazes that are perfect challenge for the serious puzzler.

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The nice thing about this program is that you keep the rights to the mazes that you make. This means that you can not only make mazes for your own personal enjoyment, but to sell as well. You can use your mazes to create maze or puzzle books, activity sheets, or designs for cups, pillows, t-shirts, and more.

Here is an example of an experimental maze book, where I took a poem about adventure, pictures of my adorable dog Happy, and some of the simpler mazes that I had created using Maze Crazy, to create a unique children’s book.

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The mazes are created as convenient PNG files that can easily be inserted as is, onto a pdf making file such as ADOBE, Smallpdf, or Sodapdf and transformed into a file and uploaded to KDP. If you would like to make the mazes more interesting, the PNG file can be uploaded to a program like Canva or affinity publisher where other elements can be added to make your puzzles more interesting.

With a bit of imagination, you can turn a simple square maze, into an exciting adventure.

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What really makes this program exciting is the fact that the creator of Maze Crazy is working to improve this program. Taking the maze crazy experience to the next level by giving the maze creator the option to turn the standard line maze into a maze made out of flowers or clouds.

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And an addition that has really improved the value of Maze Crazy, you now have the ability to alter the maze the shape and path of the maze. Giving you creative control over both the shape and style of your maze.

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Once again, if you want to increase the creativity of your puzzle, you can upload your maze as a PNG file in a program such as Canva or Affinity Publisher. Add a decorative background, insert some interesting elements such as numbers, letters, symbols, or pictures in or around your maze. And before you know it, you have created a unique maze that can tell a story, spread a message of love, or the adventure of your choice.

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With Maze Crazy, you have the power to tell the story you want.

Posted in life, Poems Begining with A, Poetry, Thoughts, Uncategorized

Summer: Days of Joy Days of Frustration

Summer, that great time of year when warm breezes blow and sunny days beckon one and all to roam a vibrant green world as busy birds flutter through the trees singing their merry song of life.  Where visions of melodic waves crashing against the shore and refreshing dips in cool ocean waters fill the imagination.

But for me summer is a time of frustration. As the thermostat rises and the humidity climbs so does the deep ache in my bones. Instead of lounging in a chair by the refreshing waters of a crystal clear pool, summer finds me curled up in a tight ball with a steam of tears threatening to run down my pain contorted cheeks. And in sorrow I watch from the sidelines as the days of summer slip away, never to return.

Frustrated I dream of long walks by the ocean, and of typing by the pool as I sip a refreshing glass of ice cold pineapple fruit shake. My hot brow desperate wishing for the chance to cool off in a shady corner of the pool, even though I know that my achy bones would never allow it.

Haunted by images of the life I long for and worn out by the increasingly debilitating ache that sores with the thermometer, disappointment threatens to engulf me. Oh how I long for a normal life, to know the joy of living with strength and purpose instead of tip toeing around my endless discomfort. As I look at my empty platter and think about how empty my life is of the active joy that I long for, a deep depression threatens to take hold.

But it is at this moment that God in His mercy steps in. With tender love He points my throbbing head upward and reminds me that trying as these days of frustration are, this need not be my unhappy end.With love he reminds me of the promise that one day soon I may rise like a mighty eagle unhampered by the chains of pain that currently hold me back.

Slowly, as I take my eyes off my current suffering and by faith behold the glorious days of promise, my frustration gives way to joy. And although pain still racks my body, my heart begins to sing songs of praise. As my imagination is carried past the fleeting dreams of an earthly summer and carried to that which shall stand the test of time. No longer concentrating upon the sorrow of having been born into a world of pain,  I look ahead to that precious day when the clouds do part to reveal a vast host of angels whose song makes the world to tremble. And at last my weary burdens I shall be able to put down, as with the freedom of endless youth I bounce, and a heart filled with joy I fall before my Redeemer and pour out my soul in gratitude that my days of pain and heartache He melted away and transformed into the wonder of the dawn of endless, pain free youth!

 

 

 

Posted in Faith, life, Thoughts, Uncategorized

A Surprise Answer to Prayer

It has been an exhausting but amazing few days since I posted Waiting to Make Our Dream Come True. When I wrote that post late Thursday evening, my family and I were digging in for a three long weeks of hoping and praying that our land would finally be cleared. After months of dead ends, unexpected delays, and a seemingly endless round of excuses we had reached the point that we were ready to call it all quits and put our dream land for sale. Confident that by the brick wall we seemed to hit each time that we attempted to get our lot clear, the Lord was telling us to stay where we were.

After a heartfelt round of prayers we finally made the call to the realtor who had found our small slice of heaven on earth that we had been postponing for months. To our great surprise, and relief, instead of jumping at the opportunity to earn a commission, he not only personally offered to find someone to clear the land for us, but had personally met each one at our lot to show them where the markers were and get their quotes.

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It was a day we never  thought would come, but at last, thanks to the mercy of God the first tree came tumbling down.

The first person had given a fairly decent quote and even a small discount if we accepted that day and allowed him to start Monday morning. Nearly giddy from the idea of the land being cleared so soon we were instantly ready to accept even though the price while fair was pushing our already bulging budget. But there was still one more estimate which when it came in over a thousand dollars cheaper than the first was a positive delight to our reeling budget, only we would need to wait about three weeks before the work could begin. But with a tight budget what other choice did we have but to accept the cheaper offer and settle back and hope that at the end of three seemingly endless weeks we would not hear the dreaded words, I have fallen behind so it will have to wait a little longer, and the land would finally be cleared. And that is where that Thursday evening found us, stuck once more in the rut of hoping, praying, and waiting that another delay would not come our way.

Friday morning our minds were one place as we imagined the joy that would hopefully be ours as we finally enjoyed the privilege of a clean lot devoid of a forest of trees. The work of the day moved sluggishly as our minds naturally gravitated to the topic so dear to our hearts.  Yet amidst our hopes was the nagging fear that for the sake of our budget we had made the wrong choice, and that at the end of three weeks we would hear the dreaded put off that we circumstances had risen which would require us to wait longer. And that despite our real estate agents kind efforts, we would once again be sitting on the train to nowhere, and our land would have to go for sale.

 

With our thoughts jumbled and our emotions running every which way  focusing at mundane task was nearly impossible. Every thing took a hundred fold longer than what it should as our thoughts and conversations repeatedly returned to the mixed bag of soaring hopes and heart dropping fears. Unable to focus, we decided that it was senseless to keep spinning our wheels at home, but would clear our heads by getting the necessary grocery shopping out of the way, and with a clearer mind could devote the afternoon to working around the house.

After several unexpected delays, that included me mildly injuring my ankle, we arrived home well past lunch time. Our hungry stomachs weary at its delay we were rushing to empty the car and put together a quick meal when the phone rang. My heart racing from a strange confidence as I hobbled over the table, I was already certain I knew who was calling and why. My expectations met I did my best to rush from the family room to the garage where my parents and sister were still bringing in the groceries.  My confidence was so certain that  I simply handed the phone to my Father and returned to fixing our meal. Certain that our unspoken prayer and that at last we would have a concrete date for when our land would at least be cleared.

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In less than a week after the first tree fell, the trees that had covered our land were reduced to smoldering ashes.

 

But even though I sensed that our prayers had been answered, I was not prepared for the magnitude of the answer. For I had assumed that the second person who had given us the lower of the two estimates had at last settled his schedule and we would finally have a date that we could circle on our calendar and look forward to with complete confidence. With that hope firm in my heart I had not bothered to hang around and listen to the conversation that ensued.  So it was with great amazement that a few moments later I listened to my Father as he revealed that we not only had a date, but that thanks to the never failing love of God and the extreme kindness of our real estate agent, a miracle had been worked that not only put us on the schedule for the very next Monday, but would decrease our cost by several hundred more dollars! So that for six hundred dollars less than what it had cost a nearby neighbor to clear one acre, we would have all three of our acres cleared!

The burst of joy and thankfulness that filled our hearts at that moment far outweighed the sorrow of the last few months. As with trembling hearts we thanked the Lord for caring for us so much that he would move upon the heart of our real estate agent to first turn down a chance at commission, then lay aside his work to personally travel to our land so he could assure that we got a fair bid, and then even after we had accepted an offer to quietly work one bid against the other so that we could get an even lower rate.

Even now as I look back at the sudden and wonderful change in circumstance and my tired muscles remember the long, daily drives to watch the trees fall, my eyes tear up with joy as I think of the love of God in bending low to help my humble little family. For there is something about human nature that we do not think it such a big deal that God would help a rich family or one with great prestige, but that the King of  the Universe should take His time to help one of limited means and whose name is unknown to the masses somehow still manages to come as some sort of surprise to us. Perhaps it is because we are accustomed upon this earth mankind rush to move heaven and earth moved for the rich, the famous, and the royal, yet without a second thought push off the needs of the quiet, the poor, and the humble, that without meaning to we figure that the Heavenly King would have no time or interest to intervene on our behalf. Yet in spite of our unworthiness and lowly place upon this earth, He had listened to and answered our prayers. And only a four days after writing the article about waiting to make our dreams come true, the very first of several hundred trees fell victoriously to the ground.